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Community Blog Five WordPress Plugins to Boost Website Engagement

Five WordPress Plugins to Boost Website Engagement

This article describes five WordPress plugins to boost website engagement.

By Alain Francois

When visitors land on your website, you want them to read your content, interact with your forms, and click your different buttons. There is a metric called website engagement, which helps every online business measure success. Choosing the right plugin is crucial for the speed, security, and user-friendliness of your website. It is very important in calculating the user's interest and behavior, which is improves the delivery of the service or content.

What Is Website Engagement?

Sometimes, your website experience can leave a lot to be desired, despite your best efforts. Users can't find what they're looking for, get confused, become bored, drop off at checkout, and go elsewhere. Your pages should lead users to do something, such as buying your product, subscribing to your newsletter, or sharing an article from your blog. It is important to make your visitors feel like they have gained something useful if you want them to stick around and revisit.

Website Engagement is a process that measures the likelihood of users staying on your website, following your activities, or buying products and services. It can also be defined as how well a brand can delight and retain the mindshare of the users as websites only have a few seconds to attract and maintain the users' attention. This will help you understand how many visitors you have, where they're coming from, how long they're staying, how soon they're leaving, and much more.

Why Increase Your Website Engagement?

Every website should be aware of its website engagement metrics and actively work to improve them over time. Increasing engagement means connecting with website visitors so you can make their experience unique, only showing them things of interest. The goal of a website is to turn visitors into leads and leads into customers. Some Content Management Sites (CMS) offer plugins to help boost website engagement. WordPress also offers some plugins to increase user engagement.

Alibaba Cloud can help you run a WordPress website with reliable WordPress hosting choices. You can quickly run images with LAMP built by partners on Alibaba Cloud servers.

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Alibaba Cloud also provides a step-by-step WordPress guide.

HubSpot for CRM

HubSpot is a plugin for CRM, email marketing, live chat, forms, and analytics to help turn visitors into leads. You can engage visitors via live chat and chatbots and offer responsive email newsletters inside WordPress. You can also:

  • Create forms and popups on the website in minutes using the drag and drop builder
  • Use built-in marketing analytics and dashboards to make sales and marketing actions easy to understand (which are driving the most success)
  • Add live chat and chatbots to your website and easily engage and help your website visitors
  • Have a responsive newsletter to send email automation anytime someone fills out a form or engages with the live chat and chatbots

Chaty for Chat Apps Integration

Chaty is a useful plugin that can chat with your website visitors via their favorite channels. You can display a call widget, WhatsApp button, email button, SMS button, TikTok button, Google Maps button, and more. It offers:

  • A direct click to your chat methods and let users choose the method that best suits them
  • A click to call option with a phone icon to let visitors call you
  • A widget that displays available days and hours. It will be displayed during availability and hidden otherwise.

YOAST SEO for SEO

Yoast SEO is a plugin with many features to help visitors and search engines get the most out of the website. It offers:

  • Title and meta description templating
  • Faster loading times for the whole website
  • Advanced XML sitemaps for Google to understand the site structure
  • Automated technical SEO improvements, like canonical URLs and meta tags

Tagembed for Social Media Feeds

Tagembed is a leading social media aggregator tool that lets users aggregate social media feeds, such as Instagram, Twitter, Facebook, and YouTube. It offers a content moderation panel to filter and moderate the content before posting it on the website so users can analyze the performance of the social media feeds.

Forminator for Forms

Forminator is a WordPress plugin that collects information, makes content interactive, and generates more conversions using:

  • Forms to create custom forms for all your needs with as many fields as you like
  • Quizzes to create some interactive challenges for the visitors
  • Payments to take payments, donations, down payments, etc.
  • Polls to collect users' opinions
  • Calculations to collect information, generate leads, take orders, and engage visitors

Conclusion

Creating a great website is only the initial start but making sure your users are engaged plays a greater role during business growth. You can improve customer satisfaction by implementing some of these website engagement tips.

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